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  Follow IAHU on LinkedIn  Become a fan of IAHU on Facebook  President's Message January 2012By David Wilcox, IAHU President “Why do bad things happen to good people?”
About a month ago I found myself rushing my 8-year old son Zach to the emergency room. It was somewhere beyond 1:30am in the morning and he was exhibiting increasing signs of distress. Hurrying, we arrived in the ER. Looking around, I immediately wondered, “What are all you people doing here in the middle of the night?” The waiting room was peppered with a grouping of diverse individuals. Ruffled hair, pajama bottoms, and tattered blankets appeared to be the primary attire. I quickly realized that we were all there looking for help and relief. Some were there seeking it for themselves. Others were hoping to find it for someone they cared about.
At some time in your life, I’m sure you’ve asked yourself, “Why do bad things happen to good people?” Well, there may be as many answers to that question as there are differing philosophies among us. But I believe one reason bad things happen to good people is so that in challenging circumstances, we can see in the inherent good in others brought out more abundantly.
By Idaho standards, Twin Falls isn’t a small city. We’re now pushing 46,000 residents. We’re in one of the highest populated counties in Idaho. So, you wouldn’t expect to find in the emergency room of such a town (in the middle of the night) another great reason for being an Idaho Health Underwriter.
Zach and I waited anxiously for his turn to be seen. He was being a trooper. I was restless. Soon, the ER nurse popped into the waiting room, grabbed Zach’s chart, and invited us back. I immediately recognized him.
Here (coming to our rescue!) was a good personal friend, and an insurance client of mine for many years.
I had been in his home. We had made and reviewed insurance plans together—at his kitchen table, in his living room, in my office. For over a decade, we had held regular annual visits to review his and his family’s insurance coverage. And now my son was in his capable hands.
It’s hard to describe the feeling of relief and comfort that I felt at that moment. For so many years he had trusted me with his personal insurance matters, and now it was my turn to trust him. I felt completely confident. And soon, my son Zach’s ailments abated.
I wonder how I would have felt that night if I had been a different broker to this client, our nurse. What if I had been neglectful of his family’s insurance needs? What if I never sought to regularly review his insurance needs? What if I didn’t return his calls or e-mails in a timely manner? I’m sure that evening would have gone from anxious to uncomfortable and maybe even worse.
I’m proud to be an Idaho Health Underwriter. I’m proud to belong to the Idaho Association of Health Underwriters. As your president this year, it has been my goal and theme for the association to “Build a Better Broker”. As an association, we’re in the business of building better brokers. As I found out that night, you never know when or how ‘being a better broker’ will pay off.
Keep up the good work!
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